ROULA ALJ
Founder, Personal Trainer, Entrepreneur

My fitness journey began in high school in 2009, born from a need to navigate personal struggles and the pressures of post-graduation planning. Growing up in a small Middle Eastern town where fitness and nutrition were not widely emphasized, I turned to exercise as a simple hobby, which soon evolved into an indispensable part of my daily life. Over the past 13 years, my dedication led me on a global odyssey of self-improvement, during which I earned certifications from diverse fitness schools across several continents, gaining expertise in the artistry of kickboxing, the strength of weightlifting, the insights of nutrition, the discipline of martial arts, and the intensity of CrossFit. In 2019, I entered a new chapter by undertaking the challenge of bikini competitions, where I emerged triumphant by securing first place three times in a row, symbolizing the culmination of my years of hard work, dedication, and steadfast commitment to my personal growth and well-being.

In 2019, Coach Roula experienced one of the biggest journeys a woman’s body will ever go through – growing and birthing human life! After having her first baby, she was looking to regain strength and make time for herself and her baby boy. She has always been upfront about her postpartum body and the struggles that come with getting back to being fit and strong. She revealed how becoming a mother had reinforced her approach to exercise. To add to her accomplishments, she had a second triumph after the baby’s arrival, returning to the stage and winning first place again in the bikini competition, this time with her one-year-old baby boy.

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